Social Media Sales Strategy + Email, SMS Support For Growth-Minded eCommerce Shops
If Your Boutique Brand Is Posting on Social and Not Utilizing the DMs, Email or SMS, Don’t Give Up On Social Media Lead Gen Just Yet…
You CAN still generate new business from Instagram, Email and SMS.
It CAN be ✨simple✨ and set up and running with support during a 30 day process.
…Even if you have no idea what to do.
…Even if you’ve tried other “experts” and all you got was broken promises and a half-baked strategy.
Here’s How To Elevate Social Media Marketing For Your Shop
▶︎ Set In Motion A Multi-Faceted Organic Growth Strategy
▶︎ Implement High-Touch Automation Systems
▶︎ Connect With Your Ideal Customer On and OFF Instagram
▶︎ Nurture Your Audience and Warm Them Up To BUY
▶︎ Market To Them Again and Again FOR FREE
And it can all be set up for success after 30 days of implementation.
“Before Hayleye- I had never sent out a single email, in fact I had never taken the time to even figure out how to. I didn’t have my instagram shop set up and I had always dreamed of setting up a subscription program but was too overwhelmed at the thought of setting it up or where to even start. On day one, Hayleye dove right in and got my instagram shop up and running which has continued to produce orders almost daily. She set up my email which includes abandoned cart emails and more. There are many things she has helped transpire but my favorite is my monthly subscription plan. This provides a guaranteed residual income each month and I couldn’t be happier about it. Hayleye’s services are unique and exactly what every business needs. She doesn’t stop until it’s figured out and done and values other businesses as her own. I would highly recommend Hayleye and her team in the future.“
Shaina - Little Bows and Arrows
And Here’s What It Looks Like When This Stress-Free Process Is All Plugged-In and Running Smoothly:
Organic Social Growth
Your shop’s IG profile is gaining followers and engagement. The more you grow, the more you sell.
You’re easily converting new connections into text and email leads without constant, long-winded DMing. Collecting customer data and getting them OFF IG.
Consistent Lead Generation
Automated SMS Outreach
SMS text marketing is automated and drives traffic to your store. Without lifting a finger.
Your email list is steadily growing, and all event-based email sequences are working every day behind the scenes. Even when you’re on vacation.
Automated Email Nurturing
Increased Brand Awareness
Influencer marketing is effectively promoting your products. And that new content is FIRE!
You’ve had the privilege of collaborating with other brands to grow your shop and support another small business. Because we’re HUMANS, after all!
Increased Brand Authority
All those new connections turn into leads that generate more traffic and convert into paying customers. Customers you can market to again and again for FREE.
ACTUAL Growth
And you? You’re running your BUSINESS, not just your socials. THIS is why you created your brand in the first place.
More Freedom & Flexibility
Finally, Greater Brand Awareness, Higher Conversion Rates, A Boost In-Store Traffic, AND - MORE SALES.
Stress-free organic growth NOW is what sets you up to scale SOONER.
And that’s my specialty!
Welcome to Social Lux!
Hey there, I’m Hayleye Edwards!
Corporate stylist and lead-generation specialist turned social media marketer, brand growth strategist, and Founder of Social Lux. I live in my home state of Oregon, and when I’m not wrangling the kids, I’m wrangling the horses.
I’ve spent the last several years in the social media e-commerce space, running multiple businesses and online communities and managing highly-skilled teams.
My team and I have helped fashion boutiques, brands that cater to moms and kids, Womens Clothing brands and health and wellness shops grow on social media and boost their sales - with and without ads.
We’ve helped clients increase their sales by 40% or more in the first month and increased retention rates by up to 90%.
Sometimes it takes time to grow, and sometimes the market is RIPE for exponential growth.
“Hayleye jumped in QUICK and got my website, e-mail, and text set and in place (something I had put off for far too long)! She got a great flow going that implemented structure and produced 35% growth within the first month! Having her on board instantly brought relief!”
Monika - GB Watches
Your brand is only as good as your marketing makes it out to be. If that marketing is half-baked, incoherent, or nonexistent - then that’s how your brand appears to your ideal customer.
But your shop can only grow if you do.
You need to get over the hump and bypass all the tedious tech so you can stick to the parts of your business you actually like.
You don’t want to just pass it all off.
You don’t want someone to run your business FOR you.
You want someone to make it EASIER to run your business yourself or to bring on a new team member.
Let’s Fix It!
Here's How We Can Work Together
Here's How We Can Work Together
Lux VIP Setup Services
The One-Time Implementation Of Everything You Need To Get More Sales On Instagram - All Done For You and Tied Up With A Neat Little Bow. Here’s what’s included:
STEP ONE
Onboarding call with ME to cover your growth plan.
A custom, organic Instagram growth strategy that's aligned with your shop goals.
STEP TWO
STEP THREE
All SMS marketing templates and implementation done for you.
All email marketing sequences and templates implemented for you in your go-to email marketing software.
STEP FOUR
STEP FIVE
All opt-in forms set up and ready to convert followers into buyers.
20 days of ongoing support after the 10 day setup to test out and answer all of your questions.
STEP SIX
STEP SEVEN
Offboarding call to review your new marketing assets.
STEP EIGHT
All the tools you need to take it from here.
Please Note: You must have Klaviyo installed and some workflows already in place. If we’re starting from scratch, there is an additional $300 fee.
ONE-TIME INVESTMENT: $2800
30 day service
“Hayleye from Social Lux has helped turn around my business! And while I had a great product it was getting nearly enough exposure. Haylee helped me set up my email welcome series & set up my text message alerts. This was a game changer for my business. I have been collecting emails for two years, but never once sent an email. As a small business owner you’re super busy and don’t have time to complete your to do list. In my case I was running two businesses! Haylee made it possible for me to finally accomplish this goal that I had on my to do list for over two years. Hayleye helped dial in my instagram shop to get more sales via social Media. Her expertise in social media and google ads has also helped drive business to my site! Just as I was about to give up, Social Lux came to my rescue! My business revenue has tripled since bringing Hayleye on board. Bringing her expertise to my business was the best decision I ever made. I absolutely adore her. She is a very hard-working mama! I highly recommend this service as it was a game changer for my business!”
Vanessa - Cool Beanz
This Is More Than Just A “Tech Implementation.” This Is A Comprehensive Growth & Sales Strategy To Put More Money In The Bank.
This is the path to where your brand is headed in the future.
This is your path to scale your shop into the ultimate revenue-generating machine.
Like it was for these two shops…
Client Case Studies
Online Boutique
Previous Monthly Revenue: $1200
After Social Lux Intervention: $10,000+ (June 2023)
Instagram Shop
Previous Monthly Revenue: $100
After Social Lux Intervention: $3000
We’re Not Here To Convince Anyone… We’re Just Here To Help
Because we love what we do.
Because we love helping new and growing brands and treat them as our own.
Maybe you already have some sales strategies implemented, and you’re just not seeing any improvement…
Maybe you know what you SHOULD do; you just don’t want to do it on your own and risk breaking your shop.
Maybe you know you NEED to implement a new sales system, but you can’t keep up with the DMs and don’t have time to figure this out.
Lux VIP Setup Services are the fast-track solution to grow beyond stuck & stagnant and get you on the path to start SELLING.
“Being a busy Mom of two and owning my small shop, things can be hectic. I knew there were marketing strategies that I needed to take advantage of, and I kept telling myself I would implement them. I finally took the leap with Hayleye for her Social Media and Marketing Buildout program. It's been a little over a week, and the email, social media, ads, and her tips and tricks she has compiled and taught me, and I am already seeing revenue generated and new leads for customers. She has made it easy for me to take over and maintain it with easy-to-follow videos. I would recommend her service to anyone with ideas, marketing goals, and dreams for their business but no time or knowledge to implement."
Eryn- Son and Co.
Disclaimers
If your product is currently not selling, this may not work. (Sorry, just facts!)
If you want someone to “run your business for you,” we have a different service for that.
If you don’t want to pick up where this system leaves off, your results will suffer.
